Placer County, California

• White (non-Hispanic) 274,564 65.5%
• Hispanic or Latino (any race) 65,841 15.7%
• Black or African American (non-Hispanic) 6,553 1.6%
• Asian (non-Hispanic) 38,026 9.1%
• Two or more races (non-Hispanic) 30,122 7.2%
• American Indian / Alaska Native (non-Hispanic) 674 0.2%
• Native Hawaiian / Pacific Islander (non-Hispanic) 646 0.2%
• Some other race (non-Hispanic) 2,730 0.7%

• Under 18 91,287 21.8%
• 18–24 30,238 7.2%
• 25–44 103,373 24.7%
• 45–64 108,436 25.9%
• 65 and over 85,822 20.5%

Median household income

$115,845

90% interval $110,256–$121,434

+$15,715 vs CA · 8th of 58

Below poverty line

6.8%

90% interval 5.9%–7.7%

−5.0 pp vs CA · 58th of 58

Unemployment (12-mo)

4.2%

−1.13 pp vs. state

County GDP

$34.3B

0.85% of state

Avg. annual pay

$75,824

Establishments

16,235

• Education & health services 49,632 26.4%
• Trade, transportation & utilities 32,042 17.0%
• Leisure & hospitality 27,500 14.6%
• Professional & business services 23,997 12.7%
• Construction 19,000 10.1%
• Financial activities 11,938 6.3%
• Other services 7,712 4.1%
• Manufacturing 7,139 3.8%
• Public administration 7,063 3.8%
• Information 1,703 0.9%
• Natural resources & mining 451 0.2%
• Unclassified 34 0.0%

Home ownership

74.8%

+18.9 pp vs CA · 7th of 58

Median gross rent

$2,069

+$33 vs CA · 15th of 58

Owner-occupied

118,103

Renter-occupied

39,851

• Moderately concentrated

  Top three sectors employ 58% of the county workforce. Substantial intra-sector overlap among panelists is likely; confirm employer relationships before sector-specific framing.

• Moderate wage spread

  Highest-paid sector (Information, $117,108/yr) pays 3.3× the lowest (Leisure & hospitality, $35,861/yr). Expect meaningful income variation across the panel.

• Mixed business scale

  Average establishment employs 12 workers, a mix of institutional employers and small businesses. Both employed-by-large-institution and small-business-owner perspectives are likely on the panel.

• Republican 123,941 52.8%
• Democratic 103,958 44.3%
• Other / third-party 6,910 2.9%

• Spanish 24,734 6.2%
• Russian, Polish, or other Slavic 7,019 1.8%
• Tagalog 6,643 1.7%
• Chinese 3,205 0.8%
• Arabic 2,167 0.5%
• Vietnamese 1,742 0.4%
• German or other West Germanic 1,487 0.4%
• Korean 1,202 0.3%
• French, Haitian, or Cajun 1,075 0.3%

Households

157,954

Family households

112,517

71.2% of households

Married couples w/ children

37,063

32.9% of families

Single-mother families

6,427

5.7% of families

Veterans

23,924

7.3% of civilians 18+

• Evangelical Protestant 64,045 15.8%
• Catholic 52,910 13.1%
• Other (non-Christian + minor traditions) 32,772 8.1%
• Mainline Protestant 4,791 1.2%
• Orthodox 1,200 0.3%
• Black Protestant 680 0.2%

Health insured

96.8%

±0.3 pp

Uninsured

3.2%

±0.3 pp

58th of 58

With a disability

11.7%

±0.4 pp

42nd of 58

Bachelor's or higher

43.2%

±0.9 pp

+6.1 pp vs CA · 10th of 58

Uninsured, under 65 (2024)

3.7%

90% interval 3.3%–4.1% · Census SAHIE

The under-65 uninsured rate is not comparable to the ACS insurance figures, which cover all ages.

Trial court

Placer County Superior Court

Judges

18 (Superior Court judges + commissioners; vintage 2026 courts.ca.gov per-court rosters and Judicial Council Court Statistics Report. Counts for the smallest rural counties (Alpine, Sierra, Mono, Modoc, Trinity, Mariposa, Colusa) are at or near the statutory authorized-judgeship floor per Cal. Gov. Code § 69590 et seq.)

Court seats

Auburn

Traffic fatalities

40

12.2 per 100k adults (18+)

Fatal crashes

40