Nevada County, California

• White (non-Hispanic) 82,674 80.7%
• Hispanic or Latino (any race) 11,001 10.7%
• Black or African American (non-Hispanic) 312 0.3%
• Asian (non-Hispanic) 1,641 1.6%
• Two or more races (non-Hispanic) 5,810 5.7%
• American Indian / Alaska Native (non-Hispanic) 337 0.3%
• Native Hawaiian / Pacific Islander (non-Hispanic) 22 0.0%
• Some other race (non-Hispanic) 684 0.7%

• Under 18 17,411 17.0%
• 18–24 5,552 5.4%
• 25–44 22,431 21.9%
• 45–64 27,054 26.4%
• 65 and over 30,033 29.3%

Median household income

$98,873

90% interval $93,296–$104,450

−$1,257 vs CA · 17th of 58

Below poverty line

9.6%

90% interval 7.6%–11.6%

−2.2 pp vs CA · 48th of 58

Unemployment (12-mo)

4.7%

−0.63 pp vs. state

County GDP

$6.2B

0.15% of state

Avg. annual pay

$65,782

Establishments

4,522

• Education & health services 9,529 27.5%
• Trade, transportation & utilities 5,753 16.6%
• Leisure & hospitality 5,467 15.8%
• Construction 3,551 10.3%
• Professional & business services 3,149 9.1%
• Other services 2,195 6.3%
• Public administration 2,153 6.2%
• Manufacturing 1,171 3.4%
• Financial activities 1,082 3.1%
• Information 310 0.9%
• Natural resources & mining 260 0.8%
• Unclassified 6 0.0%

Home ownership

75.5%

+19.6 pp vs CA · 6th of 58

Median gross rent

$1,677

−$359 vs CA · 26th of 58

Owner-occupied

32,342

Renter-occupied

10,523

• Moderately concentrated

  Top three sectors employ 60% of the county workforce. Substantial intra-sector overlap among panelists is likely; confirm employer relationships before sector-specific framing.

• Moderate wage spread

  Highest-paid sector (Financial activities, $116,243/yr) pays 3.2× the lowest (Leisure & hospitality, $36,125/yr). Expect meaningful income variation across the panel.

• Small-business scale

  Average establishment employs only 7.7 workers, a small-business-dominated local economy. Expect more self-employed and small-business-owner panelists than in institutional-employer venues.

• Democratic 33,784 54.4%
• Republican 26,177 42.1%
• Other / third-party 2,171 3.5%

• Spanish 5,512 5.6%
• French, Haitian, or Cajun 542 0.6%
• German or other West Germanic 531 0.5%
• Arabic 369 0.4%
• Russian, Polish, or other Slavic 266 0.3%
• Tagalog 192 0.2%
• Chinese 128 0.1%
• Vietnamese 116 0.1%
• Korean 74 0.1%

Households

42,865

Family households

27,153

63.3% of households

Married couples w/ children

6,410

23.6% of families

Single-mother families

1,790

6.6% of families

Veterans

6,858

8.1% of civilians 18+

• Evangelical Protestant 12,000 11.7%
• Catholic 7,837 7.7%
• Other (non-Christian + minor traditions) 7,486 7.3%
• Mainline Protestant 1,785 1.7%
• Black Protestant 80 0.1%

Health insured

94.7%

±0.8 pp

Uninsured

5.3%

±0.8 pp

39th of 58

With a disability

14.9%

±1 pp

20th of 58

Bachelor's or higher

41.5%

±1.8 pp

+4.4 pp vs CA · 12th of 58

Uninsured, under 65 (2024)

5.7%

90% interval 5.0%–6.4% · Census SAHIE

The under-65 uninsured rate is not comparable to the ACS insurance figures, which cover all ages.

Trial court

Nevada County Superior Court

Judges

6 (Superior Court judges + commissioners; vintage 2026 courts.ca.gov per-court rosters and Judicial Council Court Statistics Report. Counts for the smallest rural counties (Alpine, Sierra, Mono, Modoc, Trinity, Mariposa, Colusa) are at or near the statutory authorized-judgeship floor per Cal. Gov. Code § 69590 et seq.)

Court seats

Nevada City

Traffic fatalities

8

9.4 per 100k adults (18+)

Fatal crashes

8